The Green Caravan (TGC) Naga Market, situated on PWD road in Nagaland’s capital, has become a thriving centre for community interaction and economic development. This local chain market offers a vibrant space where people of all ages can gather, support local entrepreneurs, and participate in various activities.
One of the primary goals of TGC Naga Market is to create employment opportunities for students and local vendors. By providing part-time jobs, the market allows young people to earn an income while continuing their education, enabling them to strike a balance between work and studies. This initiative not only supports the financial well-being of the youth but also fosters a sense of responsibility and independence.
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The Green Caravan operates on a well-organised schedule to accommodate the needs of different groups within the community. Naga farmers are given the opportunity to sell their products from 4 am to 7 am, while registered farmers have access to the market from 9 am to 4 pm.
Additionally, the Nagaland Flowers Grower Society hosts a “Flower Bazaar” every second Friday, adding a splash of colour and beauty to the market. Government farmers are allocated space on Tuesdays and Wednesdays of the second, third, and fourth weeks, ensuring a fair distribution of opportunities.
Food enthusiasts will be delighted by the eight food courts available at The Green Caravan. These courts offer a wide array of locally produced juices and dishes prepared by talented Naga youth. The night food court, managed by students and youth, operates from 4 pm to 10 pm, creating a lively and inviting atmosphere for visitors to enjoy delectable cuisine while supporting local culinary talents.
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The market serves as a comprehensive platform for local entrepreneurs to showcase and sell their products. By providing a dedicated space for these businesses, the market not only facilitates their growth but also encourages innovation and creativity within the community.
To promote community spirit and showcase local talent, they host live gigs every second Saturday. These events provide a platform for local artists to perform and share their skills with the community. By celebrating the cultural richness of Nagaland, the market contributes to the preservation and promotion of the region’s artistic heritage.
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As The Green Caravan continues to thrive, it serves as an exemplary model for community-driven initiatives. By seamlessly blending economic opportunities with entertainment and cultural activities, this unique marketplace is redefining the standards of community development in Nagaland. It creates a space where people can come together, support one another, and enjoy the best that the local community has to offer.
